<p>An opportunity exists for a Marketing Automation Specialist in Los Angeles, USA to lead our lifecycle marketing initiatives. Working with Marketing Automation, HubSpot, Marketo, Email Marketing, you'll create targeted campaigns for every customer stage.</p>
<p>You will collaborate with designers, product managers, and other developers to create seamless user experiences. Your responsibilities include writing efficient code, optimizing performance, and ensuring scalability. You'll also mentor junior team members and contribute to our technical knowledge base.</p>
<p>Our culture emphasizes collaboration, transparency, and continuous improvement. We provide modern tools and technologies that enable you to do your best work. You'll join a team of passionate professionals who support each other and celebrate successes together.</p>
Active
Marketing Automation Specialist - Los Angeles, USA
Confidential Company
Job Description
Requirements
- Demonstrated experience working in professional environments
- 4+ years of hands-on experience with relevant technologies
- 3-5 years of professional experience in a similar role
- Advanced skills in Marketing Automation with ability to solve complex problems
- Solid experience using HubSpot to deliver business value
- Professional experience implementing solutions with Marketo
- Proven ability to leverage Email Marketing effectively in projects
- Strong proficiency in CRM with hands-on project experience
- Excellent troubleshooting and debugging capabilities
- Passion for learning new technologies and continuous improvement
Responsibilities
- Design and execute email marketing campaigns for various customer segments
- Build automated email workflows for lead nurturing and customer lifecycle
- Manage email marketing platform and ensure deliverability
- Create compelling email copy and subject lines that drive opens and clicks
- Segment email lists based on behavior, demographics, and preferences
- A/B test email elements to optimize performance
- Monitor email metrics including open rates, CTR, and conversions
- Ensure email compliance with CAN-SPAM and GDPR regulations
Required Skills
Marketing Automation
HubSpot
Marketo
Email Marketing
CRM
Workflows
Lead Scoring
Analytics
Benefits
Health Insurance
Dental Insurance
Paid Time Off
Flexible Working Hours